WIN A SAGE CLASSIC R8    Your chance to WIN this new rod for 2025, worth £975 - ENTER NOW

  15% OFF YOUR ORDER    celebrate World Rivers Day with 15% OFF* orders over £200, use code WRD23 - VIEW DETAILS

 IT'S FREE FLY TIME   Buy Any 5 Flies, Get The Cheapest FREE* - SHOP NOW

  THE LATEST GEAR     Discover new tackle and clothing from the best brands - BROWSE NOW

 GIFT VOUCHERS   don't forget, if you're stuck, there's always a Sportfish gift voucher - SHOP VOUCHERS

  SALE NOW ON: OVER 50% OFF    Grab a bargain on selected tackle & clothing - SHOP SALE

  UP TO 15% OFF*    10% OFF code 10FB25 or 15% OFF orders £250+ code 15FB25 until midnight 13th Feb - VIEW MORE*

  FESTIVE DEALS    10% OFF* orders £100+ use code XMAS10 or 15% OFF* orders £250+ use code XMAS15 - VIEW TERMS*

   BLACK FRIDAY DEAL       Take 15% OFF* orders with code BF24 until 2nd Dec -  VIEW DETAILS

Sage Fishing Tackle and Gear

Sage
Sage fly fishing was founded in 1980 by legendary rod designer Don Green. Sage was created with one simple goal in mind - to create the world's finest fly rods. To this day Sage continues to innovate its tackle, pushing the boundaries of performance further than ever before! With decades of research and design, plus extensive testing of their products around the globe, Sage is a true market leader in fly fishing.
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