Enter Now for Your Chance to Win a Hardy HBX Reel

Enter Now for Your Chance to Win a Hardy HBX Reel

Sale Now On

Winter Sale Now On

The Sportfish sale is now on with huge savings across the store, including up to 30% off selected Simms waders, packs and shirts. There are also great discounts on a large range of Patagonia clothing and selected products from Orvis, Wychwood and Vision - but only while stocks last.

Shop Sale Now
New Hardy HBX

New Hardy HBX Tackle

The long-awaited and eagerly anticipated Hardy HBX range has now arrived in-store and online - just in time for Christmas! Whether you are chasing free rising trout in your local stream or monster tarpon in the Florida Keys the range offers a rod and reel for all situations.

Shop New Hardy HBX
Tackle Up for Grayling

Tackle Up for Grayling

Fishing for the 'lady of the stream' is a delightful cold water diversion for many fly fishers and this hard fighting species feeds throughout the cooler months and provides great sport throughout the latter part of the year and beyond. The Sportfish team have selected some key nymphing tackle that you need to have in your armoury.

Shop Grayling Tackle
Game Fishing Centre

Game Fishing Centre

Introducing the Sportfish Game Fishing Centre - your hub for lessons, courses, events and some of the best small stillwater trout fishing in the country!

Visit the website

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About Sportfish

Sportfish has been the UK’s leading supplier of game and fly fishing tackle for 30+ years. During this time we've constantly scoured the world for the finest fishing tackle and equipment the sport has to offer and we’ve expanded our already extensive ranges to include kit for lure fishing and spinning as well.

We endeavour to be at the cutting edge of technical fishing tackle advances and much of our experts’ free time is spent on the water testing the latest rods, reels and lines... checking and testing the details, right down to individual leaders, lures, spinners and flies.

This is how we are able to constantly offer our customers the best advice. And our knowledge extends beyond our products – challenge us for advice on wherever you are fishing or whatever you are fishing for!

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