The 2019 Sportfish Show, Reading. Free entry. Free fishing. Special show only deals.

The 2019 Sportfish Show, Reading. Free entry. Free fishing. Special show only deals.

2019 Sportfish Show

2019 Sportfish Show

Summer starts with the UK’s biggest and best FREE fishing event! With demonstrations, talks, special show only deals, celebrities and all the top brands exhibiting - it's a weekend not to miss.

Plus writer, River Monsters TV presenter and extreme angler Jeremy Wade will be starring at the show! A biologist with a special interest in rivers and freshwater fish Jeremy has been travelling to the world's most remote rivers for 35 years. Jeremy will be signing copies of his new book, 'How to Think Like a Fish', throughout the weekend.

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New Tackle & Clothing

New Tackle & Clothing

Our 2019 range showcases numerous innovative new products from leading brands, as well as your tried and tested favourites, all of them covered by our comprehensive guarantee and price promise.

Customers in the UK can now spread the cost of all online purchases over three, six or nine months with interest-free credit (0% APR) when you spend £300 or more. There's no paperwork, no fees and it only takes a minute to apply. Look out for the DivideBuy button on products.

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Tackle Up for Spring Trout

Tackle Up for Spring Trout

Whether you fish small stillwaters or the big reservoirs it’s time to start thinking about getting out to take advantage of the start of the spring fishing and make sure you are ready for the off!

Many anglers make the mistake of waiting for the weather to really warm up before getting out but early spring, as the water starts to warm, can be one of the best times of the year to fish. Oxygen concentrations are high, there is more life on and under the water than you might imagine and the fish, whether overwintered or newly-stocked, are active.

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Game Fishing Centre

Game Fishing Centre

Introducing the Sportfish Game Fishing Centre - your hub for lessons, courses, events and some of the best small stillwater trout fishing in the country!

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INTRODUCING KINGFISHER POND

About Sportfish

Sportfish has been the UK’s leading supplier of game and fly fishing tackle for 30+ years. During this time we've constantly scoured the world for the finest fishing tackle and equipment the sport has to offer and we’ve expanded our already extensive ranges to include kit for lure fishing and spinning as well.

We endeavour to be at the cutting edge of technical fishing tackle advances and much of our experts’ free time is spent on the water testing the latest rods, reels and lines... checking and testing the details, right down to individual leaders, lures, spinners and flies.

This is how we are able to constantly offer our customers the best advice. And our knowledge extends beyond our products – challenge us for advice on wherever you are fishing or whatever you are fishing for!

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