Sportfish Reading Show Weekend, May 12th & 13th 2018

Sportfish Reading Show Weekend, May 12th & 13th 2018

Summer starts with the UK’s biggest and best FREE fishing event – the Sportfish Reading Show.

The game fishing event of the year takes place at the Sportfish Game Fishing Centre, Theale, Reading, Berkshire from 9am on Saturday 12th and 10am on Sunday 13th May so join us, and all the leading brands in the world of game fishing, and start your summer in true Sportfish style.

Join us lakeside and be part of our annual celebration of game fishing with all the leading stars and manufacturers in the sport present to entertain and instruct you. There are free demonstrations and seminars, great competitions, special show deals, a hog roast and all the latest kit to try and to buy set against a backdrop of two of the finest stillwater trout fisheries in the UK.

There are cookery demonstrations and a hog roast to tickle the taste buds and a marquee packed with leading tackle brands to try and to buy, with experts on hand to quiz about the latest products and how to best use them.

There’s a full programme of seminars and demonstrations throughout the weekend too - so be sure to check back for regular updates and you can ‘Like’ us on Facebook and ‘Follow’ us on Twitter for regular live updates.

Suppliers Attending the 2018 Sportfish Show, Reading

FREE Fish TicketSpend £150 at the Sportfish Reading Show and we will issue you with a FREE catch and release ticket* for Haywards Farm Lake worth £30 so you can enjoy some of the very best small stillwater trout fishing in England.

Everyone attending the 2018 Reading Show will receive a FREE book of Sportfish vouchers that offers substantial discounts on tackle and accessories as well as free offers and competitions. It’s valid right through to April 2019 and is guaranteed to save you £££££s! Make sure you visit the show and grab yours!
* Cannot be redeemed 12th or 13th May 2018 weekend.


Confirmed Demonstrators

  • Simon Gawesworth – RIO
  • Howard Croston & Andy Murray – Hardy Greys
  • Scott Mackenzie & Paul Procter – Mackenzie DTX
  • Annie Assheton – Masterchef Finalist
  • Charles Jardine – Jardine Fly Fishing
  • David Wolsoncroft-Dodds – Pike on the Fly
  • Simon Kidd – Snowbee
  • Jim Fearn – Sage
  • James Stokoe – Sportfish Brand Ambassador
  • John Horsey – John Horsey Fly Fishing

Confirmed Exhibitors

  • Hardy & Greys
  • Guide Fly Fishing – Sage, RIO, Redington, Fishpond, Vision, Mclean, C & F
  • Wychwood/Leeda
  • Mackenzie Fly Fishing
  • Guideline
  • Snowbee
  • Loop
  • Mayfly Art
  • Fulling Mill Flies
  • Fario Flies
  • Veniards
  • Patagonia
  • Wheatley
  • Laithwaite's
  • Winston
  • Torre Trout Farm
  • Costa Del Mar
  • Fly Fish Europe – Simms, Lamson-Waterworks, Scientific Angler Flylines
  • Cortland
  • Horizon socks
  • Chris Clemes
  • Orvis
  • Ripple Box
  • Gigafish
  • Turrall
  • Normark UK
  • Hunts Original
  • Trout Fisherman / Trout & Salmon Magazine
  • Farlows Travel / Fishing Breaks
  • 3-Daggers Inn
  • Black and Blue
  • Fordham and Wakefield

Sportfish Reading Show – Talk and Demonstration Schedule

Charles Jardine and Paul Procter will be offering an entomology masterclass in and around Haywards Farm Lake on both days. Times to be advised.

Saturday 12th May
10:00 - 10:30 Scott Mackenzie - Spey casting demontration using the DTX FX1 Graphene 6-piece Atlas rod (casting platform)

10:45 - 11:15 Trout Q & A panel featuring: John Horsey, Charles Jardine, Simon Gawesworth, Paul Procter, Simon Kidd, Howard Croston and James Stokoe (lecture theatre)

11:30 - 12:00 Understanding RIO salmon fly lines with Simon Gawesworth (lecture theatre)

12:15 - 12:45 Howard Croston will be demonstrating the Hardy Sintrix range of trout rods (casting platform)

13:00 - 14:00 Annie Assheton, MasterChef finalist, delivers a cookery masterclass (lecture theatre)

14:15 - 14:45 Stillwater and reservoir fly fishing techniques - a practical demonstration with John Horsey, Charles Jardine, Simon Kidd and Paul Procter (Haywards Farm Lake)

15:00 - 15:30 John Horsey - Pike fly fishing techniques (lecture theatre)

15:00 - 15:45 Patagonia will be screening their film Una - The One. Patagonia ambassadors will be on hand to answer questions. (lecture theatre)

15:45 - 16:15 Simon Gawesworth - Ironing out common casting mistakes for both single and double-handed casters (casting platform)

16:30 - 17:00 Paul Procter introduces the new Mackenzie DTX FX1 Graphene single-handed rods (casting platform)

Sunday 13th May
10.30 - 11:00 Understanding RIO trout fly lines by Simon Gawesworth (lecture theatre)

11:15 - 11:45 Andy Murray - Demonstrating the new Hardy Scandi shooting heads with the latest Sintrix fly rods (casting platform)

12:00 - 12:30 John Horsey - Reservoir fly fishing techniques and tactics (lecture theatre)

12:45 - 13:45 Charles Jardine delivers a cooking demonstration (lecture theatre)

14:00 - 14:30 Salmon Q & A panel featuring: Scott Mackenzie, Simon Gawesworth, Andy Murray, Jim Fearn and James Stokoe (lecture theatre)

14:45 - 15:15 David Wolsoncroft-Dodds - Fly fishing for pike, tackle, tactics and techniques (casting platform)

14:45 - 15:30 Patagonia will be screening their film Una - The One. Patagonia ambassadors will be on hand to answer questions. (lecture theatre)

15:20 - 16:00 Stillwater and reservoir fly fishing techniques, a practical demonstration with John Horsey, Charles Jardine, Simon Kidd and Paul Procter (Haywards Farm Lake)

*All timings and demonstrations are subject to change.

The Three Daggers Brewery Vintage Beer BusThe Three Daggers Brewery Vintage Beer Bus

We've a returning treat - our friends will be bringing their fully-restored 1968 Citroen H Van - aka the beer bus!

They have created a fully mobile bar complete with four traditional ale hand pumps and a chilling system so that you can enjoy the perfect pint. Cunningly disguised as a vintage Citroen delivery van, the sides of the beer bus pop up to reveal a bar with the capability to serve chilled Three Daggers Brewery ales, as well as wine and soft drinks. They even have a chiller serving home-made ice creams, perfect for a summer’s day lakeside picnic.

So why not order some food from the hog roast, grab yourself a beer and rest up for a spot of lunch overlooking the stunning Haywards Farm Lake?


Show Features

Getting there is easy...

By Car - We are just a 5 minute drive from junction 12 on the M4 (view our location page here)

By Rail - Theale Station (Paddington to Exeter line) is just a 2 minute walk away

Stay in touch...

Join the Sportfish Reading Show Facebook Event Page

Sportfish Game Fishing Centre, Station Road, Theale, Reading, RG7 4AS
Email: [email protected] Tel: 0118 930 3860