WINTER TROUT FISHING Watch our new feature film, read Jonny's advice and discover JT's essentials - view now

UP TO 15% OFF ORDERS 10% off all* orders with code XMAS10 or 15% off orders over £300 with code XMAS15 until midnight on New Year's Day - view full details

CYBER MONDAY 15% OFF FOR ONE DAY ONLY   15% DISCOUNT* off your order until midnight - use code CYB15M - view full details


Founded by 16 year old Berkley Bedell in 1937 in Iowa, Berkley is the flagship brand of Pure Fishing who supplies anglers around the world with high quality fishing tackle products including the leading Berkley Trilene and more recently soft baits.
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