Sportfish is driven to provide you with the best value when you shop with us online or in our stores. If you see an identical product, including colour and size variations, advertised for less with another retailer in a current promotion and we have it in stock, we will match the price or refund you the difference. Read more here
To celebrate the autumn fishing season, we're offering 10% - 20%* in Sportfish Plus rewards on all purchases of fly rods, fly reels & fly lines until 18th October 2026! FIND OUT MORE
SHIFT features Sage's proprietary SCS Drag with a redundant-seal system for saltwater and freshwater.
A numbered One Revolution Drag Knob offers easy, precise adjustments for reliable drag pressure. The sealed system keeps out water, grit, and salt, ensuring durability. The fully machined 6061 aluminium SHIFT combines a narrow spool and large arbour for optimal line stacking and fast pickup. Its concave spool maximises capacity and drag smoothness, packing advanced technology into a lightweight design.
Why Choose the Sage SHIFT Fly Reel?
Sealed carbon drag system for freshwater and saltwater use
Redundant sealing to block water, grit and salt intrusion
Numbered one-revolution drag knob for quick, precise adjustment
Fully machined 6061 aluminium construction for strength and durability
Large arbour design for faster line retrieval
Narrow, concave spool for improved line lay and smooth drag performance
Lightweight yet robust design for demanding fishing conditions
FREE STANDARD UK DELIVERY ON ORDERS OVER £30* Delivery to Republic of Ireland is FREE on orders over £150 Delivery to the EU & Channel Islands is FREE on orders over £399
Orders under £30 can be delivered for £3.49 via our standard UK delivery service. For full details, pricing and delivery terms please view our delivery information and charges page.
When purchasing from Sportfish from outside of the UK, you will not pay UK VAT. Therefore it is the customers responsibility to check and settle their own customs charges when goods arrive.
Returns and Exchanges
We will gladly exchange or refund your unused purchase if you return it to us in
a saleable condition and in its original undamaged packaging within 28 days of
receipt. Your receipt or proof of purchase will be required.